More and more publishers seem to be taking advantage of Google Books in the early stages of promoting their titles. I wonder if HarperCollinsCanada plans to leave the entire book up (which released today)or take it down eventually? Either way. I’m stoked about this being put out there for us and will dutifully spread the word! Ha! See? I’m a sucker for book marketers.
Orbit Books is offering one e-book for $1 for one month, through April. They even set up a special promotional site. One thing I found interesting is that they are not serving up the downloads themselves. They have tapped into the myriad of online distributors of digital book files.
I think this is great promo Orbit is running. And I’m sure more publishers will follow suit. I just wonder how long it will be pefore publishers bite the bullet and invest in their own site infrastructure so they can serve up all these file formats themselves… fewer clicks is a good thing, for the customer and for the distribution fees.
Not what you’d call light reading (it weighs 62 lbs.), the World’s Most Expensive newly published book has just been released. It’s a velvet and marble-covered tome worth around $100,000. It was printed, chiseled, sewn, constructed in Italy and now resides at the New York public Library. It’s a portfolio/art study/biography of Michelangelo and took some six months to make.
So far the Renaissance-inspired publisher FMR has sold 20 books. No word yet ifGoogle Books Scan will get to have a go at it…
5. Originally, Joseph Heller’s Catch-22 was titled “Catch-18? but the year that he was going to publish his novel, Leon Uris published a novel about German-occupied Warsaw called Mila 18, so Heller had to pick another number.
I mean, who would have thought that the 22 was such an arbitrary choice? I bet I heard three people this week refer to something as a Catch-22. Which just seems better than Catch-18, with the double digit and all. Have a good weekend!