Orbit Books is offering one e-book for $1 for one month, through April. They even set up a special promotional site. One thing I found interesting is that they are not serving up the downloads themselves. They have tapped into the myriad of online distributors of digital book files.
I think this is great promo Orbit is running. And I’m sure more publishers will follow suit. I just wonder how long it will be pefore publishers bite the bullet and invest in their own site infrastructure so they can serve up all these file formats themselves… fewer clicks is a good thing, for the customer and for the distribution fees.
Tor seems to be doing this very well.