I used to think that days like today were nothing more than some marketing gimmick conjured up by various trade associations, but today is different. “Buying local” seems to be the savior we’ve been looking for all this time. Which financial institutions are surviving the financial crisis the best? Local ones. Where is the best place to buy food, ensuring no crazy chemicals or pests have been involved? Locally. You want to support your community and keep your neighbors employed? Buy local.
I do a lot of thinking about ebooks and digital media, but Readerville pointed the way to a post by author Jennifer Weiner about something I have never really thought about: does it matter what an author looks like? Their example given is a good one:
the idea that she would likely have reacted differently to the author’s tale of marital woe had she known she was a gorgeous blonde who’d have no trouble finding a new mate.
I have to admit to often deciphering an author’s name as I reach for a book in the bookstore. Especially in the Current Events topic areas. You really do get different points of view from people living in different places, but I never applied to the sympathy and believability side of things.
I’m going to have to go through LibraryThing’s author database and look up all of my authors to see who lives up the image in my mind and who surprises me.
Little, Brown and Company have a new logo. They are ditching the 70-year-old etching of some Boston-based revolutionary war era memorial called the Bullfinch Monument, for an updated type-only design. Here’s a link to the short New York Observer article, which is worth the read because they take a couple of paragraphs to talk with the font designer who behind the new “L” and “B” letterforms.
If you dig vintage colophons and publisher marks, visit this site (via Penguin blog). Most seem to be scanned from pulp serial paperbacks and it’s pretty fun to look through. I do hope they’ll keep updating it.