I’m finishing up Chris Anderson’s The Long Tail. It’s an interesting look at, what Anderson thinks as “current trends” in online retail.
I was just be-bopping along when I read Lee Gomes insightful WSJ article. Maybe Anderson is looking a bit too far into the future? And making a few too many assumptions?
I’ll post thoughts when I get done.
2 thoughts on “A bit premature?”
This week Chris Anderson was interviewed by Jack Trout about the Lee Gomes critique of the Long Tail.
Chris was very persuasive. Jack kept the discussion grounded in reality. What was most interesting was the discussion about the “old school” business heads, and traditional companies who are staring at the pages of the Long tail, wondering why it’s a best seller and asking “what the heck do I do with this stuff.” As producer of the program, I was a fly on the wall. Though I’ve read the book, followed the discussions online and read a few of the research papers; I found several good “Ah HA’s” in the interview. Here’s the link:
Thanks for dropping by and leaving that link! We’ll check it out this afternoon.