Tag Archives: publisher

Palin Profile Pays Off

Epicenter Press is living the small press dream… they have stayed focused to their core material/genre and have turned out to be the only publisher with a book about the hottest topic in the US right now… McCain’s pick of Alaska Governor Sarah Palin for VP.

Epicenter, which publishes books on the Pacific Northwest, printed 13,000 Sarah: How a Hockey Mom Turned Alaska’s Political Establishment Upside Down, around last April.

Now, thanks to McCain’s nod, they have orders out for 40,000+ more. I bet it’s one big party over there! It’s great when things like this happen to smaller publishers. Here is a company that printed a book they believed there was a market for… a market so small that no big-house publisher would bother serving… and now they are reaping the rewards. Good for them! And it’s another example of why we’re all better off with small presses in the world!

Twitterati Literati

yale logoI just started following Yale Univeristy Press on Twitter. Are there other cool publishers that I’m missing? Please pass along if you know of any.

It’s interesting to follow publishers as they move into new areas. It seems most are hesitant to explore things like Facebook, Twitter, Plurk, etc. So I’m glad to see some trying it out and doing a good job at it. And by good job, I mean sending stuff out other than “get 20% off book x this week”.

Press releases are ok, but if I’m following a publishers feed or engaging them via social media it’s because I’m interested in them on a topical level. So far Yale University Press‘ feed is doing that.