I just started following Yale Univeristy Press on Twitter. Are there other cool publishers that I’m missing? Please pass along if you know of any.
It’s interesting to follow publishers as they move into new areas. It seems most are hesitant to explore things like Facebook, Twitter, Plurk, etc. So I’m glad to see some trying it out and doing a good job at it. And by good job, I mean sending stuff out other than “get 20% off book x this week”.
Press releases are ok, but if I’m following a publishers feed or engaging them via social media it’s because I’m interested in them on a topical level. So far Yale University Press‘ feed is doing that.