What Would Google Do?

Via the HaperCollinsCanada Facebook group: “We’ve got 100% of Jeff Jarvis’s What Would Google Do? opened up for reading via Browse Inside.”

More and more publishers seem to be taking advantage of Google Books in the early stages of promoting their titles. I wonder if HarperCollinsCanada plans to leave the entire book up (which released today)or take it down eventually? Either way. I’m stoked about this being put out there for us and will dutifully spread the word! Ha! See? I’m a sucker for book marketers.

So, click on over and give the entire book a look, if you’re interested.

$1 E-books

Orbit Books is offering one e-book for $1 for one month, through April. They even set up a special promotional site. One thing I found interesting is that they are not serving up the downloads themselves. They have tapped into the myriad of online distributors of digital book files.

Ebook Vendors

I think this is great promo Orbit is running. And I’m sure more publishers will follow suit. I just wonder how long it will be pefore publishers bite the bullet and invest in their own site infrastructure so they can serve up all these file formats themselves…  fewer clicks is a good thing, for the customer and for the distribution fees.

Tor seems to be doing this very well.

Helvetica: The Movie on PBS

Set your VCR’s and DVR’s! Depending on where you live, you will get a chance to catch Helvetica, on your local PBS station, either Tuesday or Wednesday of this week. The full-theater release was about 80 minutes long, but they have condensed it to 50 minutes and are airing it as part of their Independent Lens series.

You can go here to see when it’s showing in your area. If I’m reading the schedule correctly, it first will air, in my little corner of Birmingham at midnight, Wednesday, January 7th.

BTW, I took the quiz and it turns out that the internet thinks I am Times New Roman. Not sure how I feel about that. It could have been worse I guess (can anyone say Comic S***?).

Books, Publishing and Birmingham